HOI Outdoor

Brand Identity, Naming, Illustration, Logo, Packaging, Merch, Campaign

Hoi Outdoor, based in Liechtenstein creates compact, light and easy to set up hammocks. Hoi hammocks believes everyone deserves a little time to take back the wild. Hammocks for adventure, whether that be a day in the woods, on the beach, at the playground or even right in your own garden. Why Hoi? “Hoi” is how people in German speaking Liechtenstein say, “hello, hey, hi.”

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